SEO Agency Dubai

Welcome to Red Cow Media, an internationally renowned SEO agency in Dubai and the United Kingdom. We differ from most SEO agencies in that we are owned and operated by technical SEO experts rather than sales people. We know what it takes to get a website ranking on Google and we are realistic when setting expectations and doing projections. We always heir on the side of caution rather than predicting optimistically as it’s always nice to be pleasantly surprised.

Whilst we tend to be pessimistic with projections, we are very confident in our ability. We are happy to compete with the biggest companies in the world for number 1 spot of a keyword and the vast majority of the time we succeed in achieving our aims.

A large part of our time is spent doing R&D (research and development) to ensure that we know through our own research and testing what the main ranking factors are each and every year and have developed numerous proprietary tools like Manual Machine Learning (MML) to help us succeed.

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Find out more about how a Dubai SEO Agency can help grow your business.

DID YOU KNOW?

The average click through rate (CTR) on Google Ads is between 3% and 5% compared with 40% via organic (SEO) rankings

SEO is the best way to generate traffic and sales at the lowest cost per acquisition. If we take ‘SEO Agency Dubai’ as an example keyword, the cost per click on Google Ads for this keyword is 102.44 AED ($27.89) and it gets 5,400 searches per month. At a 4% CTR this means you would get around 216 visitors per month to your website and it would cost 22,126 AED ($6,025).

In comparison, if you were to use and SEO Agency in Dubai and rank organically at number 1 for this keyword you would generate 2,160 website visitors per month at a cost of only 10.24 AED ($2.79). This really highlights the benefits of SEO.

Find Out Why We're The Number 1 SEO Agency In Dubai

Our aim is to bring up to date SEO to Dubai. Having done thorough competitor analysis of other SEO agencies in the area, we have come to the conclusion that the practices being used are outdated by at least 10 years. Agencies are using spammy link building tactics which will have absolutely no benefit to your website (and could potentially have a negative affect) as well as using AI to product content that is not only unpleasant to read but detrimental to rankings on search engines like Google.

Website Content

Content is one of the fundamental areas within SEO, alongside website authority it is one of the biggest ranking factors. Good content is not only optimised for SEO purposes with keyword density, H1, H2 tags etc...but it also reads well. With the rise of AI, more agencies are moving towards this type of content as it is less laborious and quicker to produce, the problem is that search engines can recognise it and don't like it. All of our content is written by trained copywriters in-house.

On-Page Optimisation

On-page optimisation covers a few different areas within SEO, some of the content optimisation would count as part of on-page optimisation alongside things like page titles, meta descriptions, internal linking, page size, load speed and mobile performance. In general on-page optimisation only needs to be performed once at the start of a campaign unless there are major issues with page size or load speed that will be ongoing or if the focus of a campaign is changed. As a digital marketing agency in Dubai we put a heavy focus on this element of SEO.

Link Building

Another key component of SEO and one of the fundamental ranking factors, link building also happens to be one of the most difficult and time consuming processes to do correctly. A websites authority can be increased by building qualified, high quality links to a site, links that are irrelevant and low quality have absolutely no benefit whatsoever. Website authority is typically measured using tools such as Trust Flow, Domain Authority and Page Authority, these are tools by MajesticSEO and Moz.

Schema/Rich Snippets

Google wants to identify relevant data on your site to highlight it and show it to people in a more visibly appealing way but to do this you must create the relevant schema. There are plugins that can apply schema across your site automatically but it rarely works, for schema to be done properly you must do it manually, pick out the bits you want to highlight, know the relevant pieces of code that work and then optimise it to get your rich snippets to show up on Google. Example of popular types of schema are star ratings under your SERP ranking, frequently asked questions, product images and timetables.

Technical SEO

The technical element of SEO encompasses some parts that fall in to on-page optimisation such as page size and load speed, analysing how a website is built, how well it is crawled by bots and how to optimise it to be crawled more efficiently. Essentially all aspects of the technical performance of a website are optimised this starts with canonicalisation, HTTPS, text to HTML ratios and goes all the way through to the order in which a website such as First Contentful Paint (FCP), Largest Contentful Paint (LCP) and Cumulative Layout Shift (CLS). Another area we look at is AMP (Accelerated Mobile Pages).

Internationalisation

We consult with you on the best way to set up your website for internationalisation. If you have a .ae domain and currently operate sell in the UAE, you may wish to also start selling in the USA. We'll discuss your options with regards to sub-domains or sub-directories and which would be best from an SEO perspective as well as canonicalisation, translations, currency conversions, HREF Lang attributes and much more. To implement internationalisation correctly is quite a complicated task but we're highly experienced in it having done it in numerous countries around the world over the past decade.

What sets your agencies SEO services apart from others in Dubai?

SEO in Dubai is relatively competitive and for good reason. Dubai is one of the most evolved cities in the world, full of established individuals and companies so of course our competitors would like a slice of the pie but in our eyes, there is no competition. We are a dedicated digital marketing agency in Dubai with a variety of skills such as paid search, PPC, link-building and much more. A true reflection of our dedication is our report and contract we’ve kept with our very first client since 2013. This shows both our new and existing clients that we not only get results, but we are a very trusted SEO agency in Dubai.

When that renewal period approaches, you will not have to worry about us increasing anything, we stick to our word and believe that loyalty is a two-way street. We offer a fixed rate but there is always room for you to increase with us. Whether you want to branch out to our social media advertising services or you have some new organic revenue you would like to reinvest into link building, we are always open for a discussion to figure out what we think would work best for you.

If none of this was tantalising enough and you require more information on how we’ve built our outstanding digital marketing agency in Dubai, please contact us for more information on our services.

Can you explain the process of optimizing a website for search engines in Dubai?

When it comes to on-page and technical SEO work, there are a few processes that we go through that allow us to strategically optimise your website to boost its rankings and one of those steps is a full website audit. This will allow us to establish if there are areas we could improve from an SEO perspective but also if there are any web development concerns we can pass on to you to improve search engine results for specific keywords but make Google aware your site is more qualified for those first page rankings.

After the first few steps are established with our clients, we move on to our keyword research and content optimisation throughout the website. This will show Google that your website is more relevant to specific search terms and improve your website's search engine rankings.

Strategies in place are very unique to our client's wants and needs and SEO isn’t always one size fits all. We take in all of our client's goals and ambitions and translate them into results. It’s just important to know that this is a whole process that can take a matter of months or even years.

What strategies do you employ for local SEO in Dubai?

Local SEO in Dubai is crucial for a well-rounded SEO strategy. Businesses that invest in their local SEO are creating more opportunities for qualified users to be introduced and land on your site. Optimising content throughout your website, Google My Business and link building to localised keywords can help Google understand exactly where your business is and establish how qualified you are to rank for local keywords.

It also helps Google and users establish that you are a popular, trustworthy and established business for users to engage with. Through establishing relevant keywords, link building, on-page SEO and many other strategies together, we would be able to build a strong local SEO profile, which would allow us to eventually target more generic and larger volume keywords.

Can you help with optimizing for multilingual SEO in Dubai?

We can definitely help you optimise your website for multilingual SEO in Dubai. Our team has expertise in keyword research, content localisation, technical SEO, translation, and local SEO. We’ll work with you to create a tailored strategy to boost your website’s visibility and attract more leads in Dubai.

By choosing our multilingual SEO services, you will be able to boost your website's organic visibility, increase search engine rankings on qualified keywords and therefore attract more qualified leads. Expanding your reach is necessary for success in every industry and here at Red Cow Media Dubia, we provide the tools to drive your business forward.

What kind of reporting and analytics do you provide for SEO campaigns?

Our digital marketing agency in Dubai offers a range of reporting styles; therefore, we will be able to deliver weekly, bi-weekly or even monthly reports, all of which are up to the discretion of our client and their preferences. We will always be able to give a full month-on-month and year-on-year analysis in our report styles. This allows accurate analysis of organic, paid and direct channels but also helps identify any seasonal factors.

In terms of analytics, we gather all of our data from Google Analytics, which gathers data regarding traffic, sessions and conversions, which allows us to accurately assess the success of our SEO strategies but also provides insights on areas for improvement.

How do you ensure that SEO efforts align with the cultural and societal norms of Dubai?

As a reputable digital marketing agency in Dubai, we are extremely delicate, careful and professional with respect to other people's cultures and societal norms. That is why dedicated research, education and approval from our clients would be the processes for every piece of content, advertisement and work that would go through approval. We would always ensure that any work is not only triple-checked but sent to our clients to ensure that their standards are always being met.