We've been helping clients grow nationally and internationally for over 10 years. Our highly talented technical team are always at the cutting edge of changes in the digital marketing industry and our commitment to research and development means we always stay ahead of the competition. We've won multiple awards for our results centric approach to marketing.
Our services include Search Engine Optimisation (SEO), Social Media Advertising, Pay Per Click (PPC) advertising, Google Shopping, Retargeting and CRO/UX optimisation. A main focus of ours has always been SEO, which offers the best return on investment out of any digital channel for clients. Alongside the retainer services above we also offer ad-hoc and consultancy work on projects. Typically some of the most common projects we work on revolve around internationalising websites (adding new sub-domains/directories for new languages, regions and currencies) as well as website migrations and audits.
Take a look at what our clients have to say about us and why we're the number 1 digital marketing agency Dubai.
Red Cow did a great job of managing two large paid social media campaigns simultaneously. The work done for the USA and France campaigns in particular were of paramount importance to our strategy and the results were extremely positive.
Red Cow provided exactly what was asked for and more during this campaign. It was a large scale task to successfully migrate each individual website and maintain the SEO value of all of them, but Red Cow managed it with ease and took any worry away from us, leaving us to get on with everything else knowing this part of our SEO strategy was in excellent hands.
Traditional offline marketing has gradually started to disappear, there are still some instances of it on billboards, radio and TV with limited leaflet dropping as well. Digital marketing is the present, and the future, and so an integrated campaign across multiple digital channels is essential to be competitive in the modern business environment. When hiring a leading digital marketing agency in Dubai such as Red Cow Media you are paying for experience and expertise working with large, international brands who are dealing with very large budgets.
At Red Cow Media we understand that marketing is all about return on investment, if you spend ‘X’ amount you want to return 5 times that in revenue. Ultimately the key to success and the reason why we perform well in competitive markets is understanding that digital marketing is all about the number of ‘touch points’ a customer has with your brand. If you were to focus all of your energy on social media advertising then you’re missing opportunities for customers to see your brand on search engines, while browsing the web, on apps and so on. We ensure customers are constantly seeing your brand, products and services wherever they go so that even if they aren’t interested in purchasing at that precise moment, they will have your brand in mind when they eventually choose to do so.
As a leading Dubai digital marketing agency we get your company seen using SEO, Google Ads, Google Shopping, Retargeting and paid social media advertising. There isn’t anywhere a customer can go online without them seeing your company.
The majority of digital marketing agencies tend to aim to try and mislead clients by using irrelevant graphs that show improvement and don’t actually do any of the work themselves. At Red Cow Media all of our work is completed in-house, absolutely nothing is outsourced and therefore we have total control of how a campaign is running. Taking link building within SEO as an example, this is essential to improve a websites authority and in turn, rankings. Virtually all agencies now outsource this and end up with poor quality, unqualified links. We put a huge emphasis on high quality, relevant link building which results in much quicker progress with rankings.
Having assessed the link profiles of agencies who are competitors for the keyword ‘Digital Marketing Agency Dubai’ we can see they are using spammy Romanian sites to link to them as well as doing extremely outdated spam tactics of commenting on articles with a link. This kind of link building ceased to be effective in around 2012 when the Google Penguin update occurred.
Aside from our focus being on the work and being done in-house we also focus heavily on results and return on investment. Our key metrics to asses are rankings, website traffic and sales/enquiries as ultimately this is what determines the success of a campaign. This is the reason we have been trusted by some of the world's biggest brands to deliver year on year growth.
Every campaign is different and not all clients want to utilise all of the channels available, they may have a particular interest in one area but not another. Our aim is to guide clients as to what will be the most cost effective approaching to achieving their goals and making the most money from them.
We offer a variety of different services across different channels. For search, the main search engine is Google however we do also run campaigns in China on Baidu and in Russia on Yandex. On Google there are numerous options to get visibility from SEO (organic rankings that provide the best return on investment) to Google Ads (PPC) and Google Shopping. Away from search, social media is perhaps the biggest market and we do organic as well as paid campaigns on Facebook, Instagram, TikTok, Snapchat, Pinterest and LinkedIn. Another of our key channels is retargeting which enables us to target users who have previously visited your website and advertise to them wherever they go. They could be on the Emirates website and be seeing adverts for your business.
A multi-channel approach always tends to achieve the best results as it enables you to get consistent sales. The only negative to SEO is that it can take a few months before you start to see the traffic and in turn sales/enquiries coming through and this is where the paid options can help, to supplement traffic in the short term, even if it is a little more expensive.
As we are a boutique digital marketing agency in Dubai and deal with high-end clients, we don’t have the cheap off the shelf packages that other agencies may offer. Our approach is to discuss with you what your aims are and also what budget you have to work with, we will then go away and create a proposal for you that will be the best way to use that budget to maximise results within the campaign.
For our SEO campaigns, we work off a standard day rate but the number of days is dependent upon your goals. For example, a low search volume keyword in an uncompetitive market will require far less days of SEO work per month than a clothing retailer going up against the likes of Louis Vuitton and Versace would need. Sometimes you may be surprised as you’d expect a campaign to be much more expensive than it actually is, this may be because your site has a good level of authority already and doesn’t need as much work as a site that has never had SEO work done on it before.
For all of our paid services like Google Ads, Google Shopping, paid social media advertising and retargeting we charge a monthly fee based on percentage of spend. Typically this starts at 20% but goes down as far as 5% depending on the budget for the campaigns. We understand management of your campaigns needs to make financial sense for you and therefore we offer these bands to keep digital marketing agency fees under control.
We spend countless hours every year on research and development to ensure we stay ahead of competitors on all digital channels and give our clients the best chance of achieving their goals. Due to the quality of our work, we are official partners of Google, Shopify, Facebook and AdRoll who endorse our work as an agency meaning that as a client you can feel relaxed about being in the best possible hands. Find out why we’re the best digital marketing agency in Dubai.
